To work closely with the corporate marketing team in understanding the overall company Annual Operating Plan (AOP) while being involved with the development of the local business plans. Assist in the implementation of AOP marketing plans to meet objectives. Assist in the development of sales & marketing strategies for all cafe operations with emphasis on maintaining consistent direction and vision through the entire sales & marketing team and cafe management teams. To develop creative strategic initiatives for all cafes within the region in leveraging hospitality and entertainment relationships to drive top line cafe and retail sales while heightening consumer awareness. Become the steward of all marketing efforts across Europe.
Individual should be the expert in their profession while displaying a creative side in developing community & industry partnerships and act as sales & marketing champion for the Marketing Team and support the in-marketing efforts of the designated Area Vice President of Operations and Regional Director (s) of Operations
EXPERIENCE, EDUCATION, AND CERTIFICATIONS
SKILLS
PHYSICAL DEMANDS
ADDITIONAL REQUIREMENTS
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