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Chief Marketing Officer

inktech
Full-time
On-site
London, United Kingdom

InktechΒ - an international IT product holding company. Founded in 2017, the company continues to establish innovative tech and marketing solutions worldwide. We provide our clients with efficient solutions in digital marketing, creativity, design, traffic, and payment systems for the global entertainment industry.

We are looking for a Chief Marketing Officer to join our team.


Responsibilities:

  • Develop and implement a marketing strategy aligned with business goals;

  • Determine target sources and execute effective marketing campaigns across various media channels;

  • Oversee forecasting processes, budget company campaigns, ensure ongoing profitability control, and provide regular reporting to achieve KPIs and goals;

  • Create terms and models for the partnership program, collaborating with existing partners;

  • Analyze the audience, optimize and enhance advertising campaign metrics;

  • Analyze, configure, and optimize user funnels.Create and manage teams in Media Buying, Affiliate, SEO, SMM, aligning with shared KPIs;

  • Scale product and volumes to new GEOs as needed according to plans.


Requirements:

  • Proven experience as Chief Marketing Officer or a similar role in IT/Digital Marketing;

  • Proven cases of successfully scaling other projects or launching from scratch;

  • Demonstrative experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion, etc.);

  • Solid understanding of market research and data analysis methods;

  • Ability to apply different marketing techniques;

  • System and structural thinking;

  • Outstanding communication (written and verbal) and interpersonal abilities;

  • English β€” C1/C2;

We offer:

  • High salary (plus performance bonuses and salary revision on regular basis);

  • Work schedule: Mon-Fri (8 hours per day) with flexible starting hours;

  • 24 business days of annual leave, plus 14 days of public holidays;

  • Office-based work;

  • Exciting work challenges that allow you to grow to your full potential;

  • Strong team of like minded professionals who will be by your side to accomplish ambitious projects, and to stimulate your professional development and bring experience.